2010 Lexus Sports Cars LFA N2410 at Nürburgring 24h race

Lexus and Gazoo Racing compete together at Nürburgring 24h race for the beneft of LFA and other future Toyota & Lexus products. Playing a key role in helping to finalise the development of the LFA before it enters production in December, the grueling 24h race offers Lexus and Gazoo Racing the unique opportunity to not only foster the peerless quality, durability and reliability by pushing cutting-edge technology to the extremes of mechanical endurance but also to hone the technical skills of the personnel involved in the development of future Lexus and Toyota production vehicles.

2010 Lexus Sports Cars LFA N2410

Furthermore, by participating in the 24 Hours Endurance Race Lexus and Toyota aim to showcase their dedication through Gazoo Racing to produce more emotional cars and becoming more attractive and desirable to a wider range of customers.

This year’s race marks the third consecutive entry of the Lexus LFA and, signifcantly, the frst participation of the car in standard production guise.

Competing in the SP8 (‘Near production’) class, the race version of the LFA does not differ substantially from the road car, particularly with regard to construction, engine and transmission. Mandatory safety equipment has been installed and other modifcations such as a refned aero package including a fxed rear wing and a larger fuel tank are made to refect the format of the 24h race and the Nürburgring circuit.

Led by Toyota Motor Corporation (TMC)’s master test driver Hiromu Naruse, the Gazoo Racing team will make its fourth appearance at the Nürburging 24h race. It is a team comprised of engineers and technicians from TMC, and, whilst they’ve regularly come together over recent months to support the LFA in the build-up to the 24h race, their ‘day-jobs’ are within the TMC engineering community.This kind of virtual organisation ensures that the collective learning is transmitted directly back into the core of the engineering activity.

The driver line-up includes four Japanese and three German pilots with outstanding endurance and GT racing credentials, including three champions from the Japanese Super GT series. As part of the preparation of the cars and the drivers, Gazoo Racing entered the first three VLN races of 2010.

Consistently fnishing in leading positions in its SP8 class, the LFA has also demonstrated its competitiveness against track-prepared specialist racing cars, with a best fnish of 17th overall in VLN2.

2010 Lexus Sports Cars LFA N2410 at Nürburgring 24h race

Lexus and Gazoo Racing compete together at Nürburgring 24h race for the beneft of LFA and other future Toyota & Lexus products. Playing a key role in helping to finalise the development of the LFA before it enters production in December, the grueling 24h race offers Lexus and Gazoo Racing the unique opportunity to not only foster the peerless quality, durability and reliability by pushing cutting-edge technology to the extremes of mechanical endurance but also to hone the technical skills of the personnel involved in the development of future Lexus and Toyota production vehicles.

2010 Lexus Sports Cars LFA N2410

Furthermore, by participating in the 24 Hours Endurance Race Lexus and Toyota aim to showcase their dedication through Gazoo Racing to produce more emotional cars and becoming more attractive and desirable to a wider range of customers.

This year’s race marks the third consecutive entry of the Lexus LFA and, signifcantly, the frst participation of the car in standard production guise.

Competing in the SP8 (‘Near production’) class, the race version of the LFA does not differ substantially from the road car, particularly with regard to construction, engine and transmission. Mandatory safety equipment has been installed and other modifcations such as a refned aero package including a fxed rear wing and a larger fuel tank are made to refect the format of the 24h race and the Nürburgring circuit.

Led by Toyota Motor Corporation (TMC)’s master test driver Hiromu Naruse, the Gazoo Racing team will make its fourth appearance at the Nürburging 24h race. It is a team comprised of engineers and technicians from TMC, and, whilst they’ve regularly come together over recent months to support the LFA in the build-up to the 24h race, their ‘day-jobs’ are within the TMC engineering community.This kind of virtual organisation ensures that the collective learning is transmitted directly back into the core of the engineering activity.

The driver line-up includes four Japanese and three German pilots with outstanding endurance and GT racing credentials, including three champions from the Japanese Super GT series. As part of the preparation of the cars and the drivers, Gazoo Racing entered the first three VLN races of 2010.

Consistently fnishing in leading positions in its SP8 class, the LFA has also demonstrated its competitiveness against track-prepared specialist racing cars, with a best fnish of 17th overall in VLN2.

Video: Lexus CT 200h Dark Ride interactive promo

Lexus debuts "Dark Ride," a high-definition interactive film that promotes its new luxury compact hybrid, the CT 200h.



Got wheels. Lexus has released a high-def interactive film, Dark Ride, to promo its new CT 200h model. Visitors to the LexusDarkRide website can slot themselves – well, a likeness – into the movie, and into the CT 200h seat right next to actor Norman Reedus, of the Boondock Saints film franchise.  From there they can record their own dialogue, control the camera movement and POV, and make decisions that alter the path of the movie narrative.









Press Release



Lexus Invites Consumers to Co-star in New 'Dark Ride' Interactive Film to Launch New CT 200h Hybrid



Torrance, Calif., May 14, 2010 -- "Get in, buckle up and start talking." Lexus customers will be calling the shots in a high-definition interactive film entitled "Dark Ride." The film features Lexus' newest hybrid, the CT 200h premium compact car, piloted by actor Norman Reedus (Boondock Saints franchise). Reedus is behind the wheel in this 12:30 action film, but he is following the directions of the person riding shotgun...the consumer.



"With ‘Dark Ride' we are creating a unique virtual test drive opportunity so consumers can experience this hybrid, that is like no other, months before it is available at dealerships in early 2011," said Dave Nordstrom, Lexus vice president of marketing. "In it, consumers play a co-starring role as the fun-to-drive Lexus CT 200h is put through its paces. By guiding the driver and the CT through a series of adventures, customers will be exposed to ‘The Darker Side of Green,' which is completely different than the way hybrids are usually portrayed."



The film releases online at www.lexusdarkride.com today along with the trailer for the film, which will appear in select movie theaters across the country. Visitors to the www.lexusdarkride.com site will get to insert themselves into the film, sitting beside "Tony" (Reedus), and navigating while he drives the CT 200h from the Nevada desert to a Los Angeles safehouse and protects it from a variety of enemies who wish to get their hands on the new prototype.



Consumers will use an array of interactive features in the film-allowing them to insert their own likeness (via a Webcam or profile pic), record their own dialogue lines, control the camera movement and POV, and make decisions that alter the path of the film so new situations arise each time.



The "Dark Ride" film is the next step in the launch of the Lexus CT 200h and demonstrates Lexus' marketing theme, "The Darker Side of Green." This theme, which shines a different light on this new breed of a fun-to-drive hybrid, debuted at a star-studded event prior to the CT 200h's North American debut at the New York International Auto Show in April. This initiative will continue through the launch period with in-market custom events and a VIP marketing program that will give tech-savvy influencers access to an edited "Dark Ride" list of restaurants, clubs, bars and lifestyle brands. Brand partners include Duncan Quinn bespoke suits, VeeV Açaí Spirit, The James Hotel and Grand Hospitality for The Soho and Tribeca Grand Hotels.



DIRECT FILM VIEWING LINK: www.lexusdarkride.com

CAMPAIGN LINK: www.darkersideofgreen.com



The all-new CT 200h premium compact hybrid will go on sale in the U.S. in early 2011 as the first dedicated hybrid vehicle in the premium compact segment. Expected to lead its class in fuel economy, the stylish, sporty five-door also delivers a dynamic, fun-to-drive experience. The CT is powered by a 1.8L Atkinson cycle four-cylinder gas engine with Variable Valve Timing with intelligence (VVT-i) and Lexus Hybrid Drive technology. The CT will be equipped with four drive-modes: Normal, Eco, Sport and EV.



With its reputation for high-quality products and exemplary customer service from its 228 dealers, Lexus has been the top-selling luxury automaker in the U.S. for ten years in a row. In addition, Lexus is the luxury hybrid leader, now offering four hybrids, with a fifth on the way, that provide the best in innovative technology and first-class luxury. When Lexus was established in 1989, it offered two models of vehicles. Now, more than 20 years later, Lexus offers variations of 11 vehicles, from the entry-level IS 250 to its first V10 supercar, the LFA.



Note: Lexus Dark Ride is viewable with Internet Explorer (Versions 6 and most optimally, 7), Google Chrome, Safari and Mozilla Firefox. Your computer must be equipped with Adobe Flash Player Version 10, found here: http://get.adobe.com/flashplayer/

The New Car Of Lexus Minority Report Sports Car

Lexus Minority Report Sports Car


Lexus Minority Report Sports Car


Lexus Minority Report Sports Car


Lexus Minority Report Sports Car


Lexus Minority Report Sports Car

Official: Nürburgring package for the Lexus LFA

Lexus has announced a Nürburgring package for its LFA supercar.

Lexus, the luxury vehicle division of Toyota Motor Corporation marks the participation of its LFA supercar in the challenge of the Nurburgring 24 Hours race with mega exclusive, new high-performance package engineered to appeal to customers seeking top-end track ride.

The new Nürburgring package provides additional aerodynamic features and technical revisions that improve handling and downforce without compromising the speed and acceleration .
Greater downforce, essential to peak track performance, has been gained through revisions and additions to several of the LFA’s CFRP components, including a larger front spoiler, side fin-type spoilers and a new fixed rear wing.

The Lexus LFA Nurburgring is powered by the standard 4.8-litre V10 engine that has received 10 extra bhp and now outputs 562 bhp. the gearbox of the Lexus LFA Nurburgring has also been improved over the standard car and now offers shift times of just 0.15 seconds. This means the Lexus LFA Nurburgring can get from 0 to 62 mph in just 3.7 seconds and up to a top speed of 202 mph.

Handling modifications include sports tuning of the suspension and mesh-type wheels shod with dedicated high-grip tires.

Outside, the vehicle differs from its sleek series brother with larger front spoiler, side fin-type spoilers and new fixed rear wing. Its mid-front-placed 4.8-litre V10 powerplant now boasts 10bhp more and the gear shifts in the six-speed sequential transmission have been cut to just 0.15 seconds. The handling properties are strengthened by sports tuning of the suspension unit and mesh-type wheels shod with dedicated high-grip tyres.

The company plans on handing out just 50 examples within the standard LFA production run of 500 units.





Press Release

LEXUS UNLEASHES THE ULTIMATE LFA

Now available with
new track-focused Nürburgring package

KEY POINTS

• Lexus introduces Nürburgring package for the LFA supercar, aimed at
  hardcore track driving enthusiasts
• New aerodynamic elements for greater downforce, including fixed rear
  wing
• Power increased to more than 562bhp, gearshift times cut to just
  0.15 seconds
• Nought to 62mph acceleration in 3.7 seconds and top speed of 202mph
  maintained in spite of higher downforce
• Performance package launched in celebration of LFA's entry in the
  Nürburgring 24 Hours race
• Just 50 examples to be built, within the total LFA production limit
  of 500 cars

In celebration of its LFA supercar taking on the challenge of the
Nürburgring 24 Hours race in May, Lexus has launched a new performance
package designed to appeal to customers seeking full-blooded track
performance.

The new Nürburgring package provides additional aerodynamic features and
technical revisions that improve handling and downforce without compromising
the exceptional speed and acceleration that are central to the LFA's driving
character.

Greater downforce, essential to peak track performance, has been gained
through revisions and additions to several of the LFA's CFRP components,
including a larger front spoiler, side fin-type spoilers and a new fixed
rear wing.

Maximum power from the mid-front-mounted 4.8-litre V10 engine has been
increased by 10bhp to more than 562bhp and gear shifts in the six-speed
sequential transmission have been cut to just 0.15 seconds. Thanks to these
changes, nought to 62mph acceleration in 3.7 seconds and a top speed of
202mph are maintained, in spite of the extra drag created by the new
aerodynamic elements.

Handling modifications include sports tuning of the suspension and
mesh-type wheels shod with dedicated high-grip tyres.

Just 50 LFA will be available with the Nürburgring package, within the
car's strictly limited global production run of 500 examples. If they wish,
customers will be able to take advantage of individual driving instruction
on the legendary Nordschleife circuit from the Nürburgring's chief
instructors. They will also receive a one-year driving pass to the track.

2011 Lexus IS-F

Lexus UK revealed today the first details on the 2011 IS-F Sports sedan. For the first time the car will be offered with limited slip differential, but also new high-tech features and a cool new all-white interior lead. In UK prices start at £55,595.

The 2011 Lexus IS F also comes with a new HDD satellite navigation system with a 40GB hard disc drive and a 10GB storage space for music. The 2011 Lexus IS F is equipped with a 14-speaker Mark Levinson 5.1 surround sound system that can receive DAB digital broadcasts and has a USB port.

The tuner in the IS F's 14-speaker Mark Levinson 5.1 surround sound system has been upgraded to receive DAB digital broadcasts and a USB port has been added (in addition to the Aux-in jack).

Customers could get the new version of the IS-F with a new white leather interior instead of the standard black finish and they could also get the car with a new set of 19″ wheels. Both of these changes are free options.





Press release

Sharper handling, new high-tech features and a cool new all-white interior lead the list of improvements and changes for Lexus’s ultra-high-performance IS F for 2011.

Limited slip differential

As announced at the 2009 Frankfurt motor show, the full-blooded sports saloon gains the benefit of a new limited slip differential. Fitted as standard, it gives the IS F significantly better traction and stability in high-speed cornering: Lexus test engineers were able to improve the car’s lap time around the Fuji International Speedway by a full two seconds.

The Torsen unit is robust enough to handle the 505Nm delivered by the IS F’s 5.0-litre V8 engine, automatically directing drive torque to the rear wheel with the most grip. Out-and-out performance is unchanged, with the IS F capable of nought to 62mph acceleration in 4.8 seconds and a top speed (electronically limited) of 168mph.

HDD satellite navigation

In keeping with Lexus’s reputation for effective use of advanced technologies, the IS F is fitted with a new satellite navigation system, powered by a 40GB hard disc drive (HDD). It is one of the fastest-responding and most accurate guidance systems on the market, giving full-map coverage across Europe, with automatic links to local traffic information data to ensure efficient route planning.

The HDD also provides an on-board ”sound library” function, with 10GB of disc space available for owners to store tracks from CD – space enough for around 2,000 songs.

DAB audio

The tuner in the IS F’s 14-speaker Mark Levinson 5.1 surround sound system has been upgraded to receive DAB digital broadcasts and a USB port has been added (in addition to the Aux-in jack), to allow for fully integrated connection of portable digital music players.

New leather interior and alloy wheel options

IS F can be ordered with a new white leather interior in place of the standard black finish and with new mesh-design 19-inch alloy wheels instead of the standard 10-spoke design. Both are no-cost options.

Prices

The 2011 Lexus IS F is on sale now, priced £55,595 on-the-road.

Lexus IS F-Sport Package Releases for UK

Lexus announced today the launch of the Lexus IS F Sport in UK. The Lexus IS F Sport is inspired by the IS F high performance model and will be available for both the IS 250 and the 220d models.


The F-Sport package will cost UK consumers £3,940 over the price of the base IS 220d SE, and £4,080 above the IS 250 SE automatic.


The Lexus IS F Sport in UK includes a lowered suspension, 18-inch alloy wheels, a boot lid spoiler, sports seats, steering wheel and aluminum pedals and Alcantara and leather upholstery. The Lexus IS F Sport also comes with a interior black headlining, rain-sensing wipers and HID headlights with AFS.


Other equipment seen on the IS F-Sport units include HID headlights, front seat position memory, door mirror memory, and a 13-speaker premium audio system. You can read more about the F-Sport package and the 2010 Lexus IS series in the press release below.


More Photos

Press Release

New grade at the heart of changes for the new model year

KEY POINTS

• Improvements across the Lexus IS range for 2010 model year
• Introduction of new F-Sport grade, inspired by the
  ultra-high-performance IS F
  
  
  
  • Lowered suspension (IS 250 only)
  • 18-inch alloy wheels
  • Bootlid spoiler
  • Sports seats, steering wheel and aluminium pedals
  • Alcantara and leather upholstery


• New HDD navigation system
• New DAB-ready audio system featuring USB connectivity and Bluetooth
• 17-inch alloy wheels now standard feature on IS 250 SE and IS 220d
  SE
• Improvement in fuel consumption and emissions performance
• Revised range on sale now, on-the-road prices from £24,350

Sharper looks and new high-tech on-board features are central to Lexus's
revision of its best-selling IS sports saloon for 2010.

Inspired by the ultra-high-performance IS F, the IS range has been
extended with a new F-Sport grade that focuses on highly desirable sports
styling features.

New F-Sport grade

The new F-Sport grade, available for both IS 250 and 220d models, takes its
cue from the high impact styling of the IS F and is positioned in the IS
line-up between the established SE-I and SE-L models.

The dedicated F-Sport exterior features include lowered suspension (IS
250 only), exclusive 18-inch wheels and an IS F-style front grille and rear
bootlid spoiler. In the cabin there are aluminium sports pedals, IS F-style
sports seats, steering wheel and (on the IS 250 automatic) gear lever. The
seats are finished in a combination of Alcantara upholstery with leather
side bolsters.

A black-on-black interior colour scheme is complimented by a black
headlining and grey stitching detail on the front seats and steering wheel.

F-Sport models share a number of premium equipment features with SE-L
grade, including rain-sensing wipers, HID headlights with AFS, 13-speaker
audio system and memory settings for the front seats and door mirrors.

Navigation and audio systems

Lexus has developed one of the most accurate and fast-responding
navigation systems on the market. Using a 40GB hard disc drive (HDD), it
provides Europe-wide coverage and is able to gather live local traffic
intelligence in each country to help plot the most efficient route, wherever
you may be.

A further benefit of the HDD system is its "sound library" function. Up
to 10GB of disc space is available for owners to store audio tracks from CD
- room enough for about 2,000 songs.

The touch-screen, full-map system is available as an option on SE and
SE-I models as part of package that also includes a rear park assist
monitor.

For F-Sport and SE-L versions of IS, it is included in the optional
Multimedia Package, together with a 14-speaker Mark Levinson Premium
Surround Sound System and the rear park assist monitor.

All Lexus IS audio systems can be upgraded to receive DAB digital
broadcasts and are equipped as standard with USB and audio jack plug
connection for fully controlled use of portable music players, and Bluetooth
with an audio streaming function.

The Mark Levinson audio package now features a "sound library" function,
using the navigation system's HDD to transfer and store music files from CD
up to 10GB capacity.

Larger wheels for SE grade

Lexus IS 250 SE and 220d SE have been given more street appeal for 2010 with
10-spoke 17-inch alloy wheels fitted as standard, in place of the previous
16-inch rims.

Improved fuel efficiency and CO2 emissions

The revisions made to the IS 250 for the 2010 model year have yielded
improvements in fuel consumption and CO2 emissions. With manual
transmission, combined cycle economy is now 29.1mpg, compared to 28.8mpg for
the 2009 model; the new figure for the automatic is 31.7mpg (from 31.0mpg).
CO2 emissions have fallen from 231 to 227g/km for the manual and 214 to
209g/km for the automatic.

Lexus IS prices, insurance and VE

MODEL	OTR PRICE	INSURANCE 50 group	VED BAND
IS 220d SE	£24,350	27	F
IS 250 SE manual	£24,625	29	L
IS 250 SE automatic	£25,285	29	K
IS 220d SE-I	£26,610	28	F
IS 250 SE-I manual	£26,885	29	L
IS 250 SE-I automatic	£27,545	29	K
IS 220d F-Sport	£28.290	TBA	F
IS 250 F-Sport automatic	£29,365	TBA	K
IS 220d SE-L	£29,075	29	F
IS 250 SE-L automatic	£30.150	30	K

Option prices

HDD navigation	£2,350
Multimedia package	£3,120
ACC/PCS (250 SE-L only)	£2,640
DAB audio	£360
18-inch Hoshi wheels	£1,425
18-inch Baransu wheels	£1,425
18-inch Tsuki wheels	£1,550
Metallic/mica paint	£595